May
was an exciting month for the Food Matters campaign, with two major campaign wins.
First, Morrisons published its food waste figures for the first time – one of
the key asks of our campaign. Second, Tesco announced that, in direct response
to the WI’s campaigning and research, it will be removing best before dates
from 70 lines of packaged fruit and veg. These are two great examples of the power
of the WI coming together to make positive long lasting
change.
The Food Matters campaign
The
Food Matters campaign was started in 2016 as a result of a resolution at that
year’s annual meeting. Over five thousand WI members took part in our food
waste research project, telling us about their own food waste habits and
visiting supermarkets to investigate practices on the shelves. This led us to
publish a report in which we set out a series of recommendations to retailers,
which was turned into a manifesto for WIs to hand to in to their local
supermarkets.
The NFWI has been pushing retailers to change their practices by meeting
with key players in the retailers’ food waste teams to outline our
recommendations. This combined with WI members speaking up in their local communities, ensures that the WI is a powerful voice for change.
Tesco removing best before
dates from packaged fruit and veg
Thanks
to the WI’s research and campaigning (or as The Times put it in its article
covering the move, our “intense lobbying”) Tesco is now removing best before
dates from 70 lines of packaged fruit and vegetables. This is a great step that
we feel have a positive effect on lowering food waste levels in the home, as
our research showed significant confusion around date labelling. WI members told us that they believe people may be too
reliant on best before labels (which are not linked to food safety) when
deciding whether or not food is safe to eat, often throwing
perfectly good food out unnecessarily.
Just some of the press
coverage the move received, all of which outlined how the change was a result
of WI campaigning.
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Morrisons start the journey
towards food waste transparency
We would like to see all of the supermarkets
be much more transparent about their food waste statistics, so we were excited
to see Morrisons publish its food waste figures for the first time. This
provides a baseline from which progress on food waste can be measured. It is
important that all other retailers join Morrisons (and for a few years now,
Tesco) in publishing their figures on an annual basis. Lynne Stubbings, NFWI
Chair, wrote
to the editor of The Grocer to welcome this move,
and to push Morrisons to go further. She argued that:
“While this initial publication is
a good start, Morrisons still have much further to go to increase transparency
around food waste in their business. First, it must commit to extending the
scope of these figures to their suppliers. Second, it must ensure that they
publish these data on their website, in a format easily accessible to the
public, not buried in deep in a CSR report. Third, it must move beyond
providing merely a single headline figure and outline a breakdown of the
figures.”
These are two great successes for
the Food Matters campaign, and we will continue to push all supermarkets to
follow all of the recommendations in the “Wasted Opportunities” report.
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